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I recently wrote a very long article about how to protect yourself from Google, if you are a paid blogger.  The article is very long and covers everything I could think of in regard to building traffic and protecting the value of your blog.  For those that got nuked down to  PR0 (like Comtech did) I recommended possibly buying a new domain that already had PR and building a new "protected blog" on that domain.  I also recommended buying a few high PR links "covertly" in other words contact a site owner outside of any "system" and buy a link or two.

In general the article has been very well received however, some people have criticized me stating that I am advocation "fake page rank".  I would like you to consider something else though, that perhaps Google is the one guilty of fake PR and not me.

Is PR on a domain you buy "fake?"

First lets consider my method and ask if it is fake.  If I go out and find an old crappy site with a PR4 on it and buy it then it is mine.  I own it and can do with it as I please.  The site is a PR4 because of the links to it.  Google created PR and it assigns a value based on links to a site and the quality of those sites that provide the links.  This is Google's system the way they designed it. 

When I now put new content on the site the PR is still valid, PR has zero to do with traffic.  The links are still there so the PR is still there.  If I get a few more links from high PR sites and push it to a 5 then it is a real PR5.  There is nothing "fake" here, PR is a statement of link value, the links are real, the PR is real and I just can't say anything more then that. 

Is Google Publishing "fake" PR? 

Now I actually think it is Google that is publishing "fake PR" in two very real ways.  First, many of the bloggers that were doing paid blogging just got their PR smacked down to a zero.  Now a zero should mean their blogs are no longer passing any real link value for SEO purposes.  Is this true?  Well I doubt it and I am testing this right now and should have an answer very soon.  One thing we know the blog that was a PR5 or PR6 yesterday that is now a PR0 did not loose all the links to it.  In effect these blogs are not really PR0s in my opinion Google just damaged these blogs to destroy their value in selling content on them.  Most of these blogs are still seeing lots of traffic from Google so one would think the underlying PR is still there, Google just publishes a "fake" zero to further their own adgenda.

Second, the last time Google did a PR update it was almost 6 months between them.  This means for over 180 days people had numbers that did not reflect the true value of their sites.  New site owners who had many good links to their sites were listed as PR0s just because Google drug its' feet on the update.  Probably because they were about to drop a hammer on bloggers.  To me if Google as the industry leader puts our PR as a public statement on websites and that statement takes 3,4,5 or at times six months to be updated many of the PR numbers are not accurate but the market assumes they are.  To me this could also be called "fake".

So you tell me, what do you consider "fake" PR and if you think buying a site with existing PR is "fake" please explain your reasoning behind it,

Jack Spirko 

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